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Privacy Policy

LAST UPDATED JULY 05, 2026

Your privacy matters to us. This policy explains what we collect and why.

What we collect

When you shop with us we collect the information needed to fulfill your order: name, email, shipping and billing address, and payment details (processed securely by our payment providers — we never store full card numbers). If you take the quiz or subscribe to email, we store your responses and preferences to personalize recommendations.

How we use it

We use your information to process orders and subscriptions, provide customer support, improve our products and site, and — with your consent — send email about new formulas and offers. You can unsubscribe from marketing anytime via the link in any email.

Cookies & analytics

We use cookies and similar technologies for cart functionality, site analytics, and measuring the effectiveness of our marketing. You can control cookies through your browser settings.

Sharing

We share data only with service providers who help us operate — payment processing, shipping carriers, email delivery, subscription management, and analytics — under contractual confidentiality. We never sell your personal information.

Your rights

You may request access to, correction of, or deletion of your personal data at any time by contacting us. California residents have additional rights under the CCPA.

Data security & retention

We use industry-standard safeguards and retain data only as long as needed for the purposes above or as required by law.

Contact us with any privacy question via the contact page.